12/27/2023 0 Comments Rhythm and flow netflix![]() Cardi B isn’t the only one who won’t be censored. “We didn’t ask them to hold back on anything,” Riegg says, adding that the show will have a TV-MA rating, to serve as a guideline to viewers. The good news with Netflix? There’s no censorship. I think it will be really intriguing and impressive how she takes on that mantle of judging, and I’m really excited for more viewers to see that side of her.”Īnyone who’s tuned into any of her Instagram Live videos knows that if Cardi B were a judge on a network show, it’s safe to say there would be some issues with the standards-and-practices department. “She was equal parts compassionate and tough love. “Cardi took her role very seriously on the show,” Riegg shares. Cardi B, who has been on a hot streak ever since she burst out on the scene, certainly needs no career revitalization, but viewers will see a new side of the rapper. When Jennifer Lopez looks back on her time on “American Idol,” she now credits the experience at the judges’ table as revitalizing her career into multi-zillion-hyphenate territory because audiences were able to see her as an authentic, relatable woman, rather than an unattainable superstar. ![]() It felt like everyone was paying it back on the show with the contestants.” ![]() “It was this huge list of hip-hop icons and royalty. “Each of them has cemented their place in the industry in ways that were unique and disctinct to them, so they bring their own experiences to the competition and they bring their own point of view to help the competitors,” Riegg says of the three judges, adding that they would spend time off-camera to work with the contestants because they were so invested in helping to grow new talent. “Cardi and Tip and Chance are really behind this idea, and they’ll be really evangelizing the series over the three weeks,” Riegg says, adding that the three judges were so committed to the series, they called up their famous friends to take part as guest judges, including Snoop Dogg, Fat Joe, Jadakiss and the late Nipsey Hussle, who will be honored with an acknowledgement of his passing in the credits. Executive produced by John Legend (who, yes, is also on “The Voice,” and no, Netflix says there’s no conflict between the two shows), the panel of judges includes T.I., Chance the Rapper and Cardi B, who is a living, breathing headline-making machine. If Netflix is hoping for buzz and word-of-mouth, they certainly cast the right team of judges. The prize is the experience and the exposure - and with Netflix, that means a global audience. Also unlike other competition shows, there is no record deal at the end. Unlike other predecessors in the music TV genre, all of the music coming from contestants on “Rhythm + Flow” is original, so it speaks to personal stories within the musicians. “It’s engaging music fans and hip-hop fans in a way that they haven’t seen before, so that was really the promise of the pitch,” the executive says. Riegg, who previously worked at NBC on shows like “The Voice,” has had his eye on finding Netflix the perfect music competition series for quite some time, and developing a hip-hop-centric series serves as a vehicle and platform for hip-hop and rap artists who haven’t had this type of opportunity before. On this show, you’re falling in love with the contestants and getting to know each of them.” If you look at a show like ‘The Bachelor,’ you’d be robbing yourself of enjoyment if you just watched the end. “The joy should be in the journey, not just the end point. “I think the beauty of this show and the nature of what hip hop is, is that it is evergreen and you can go back and enjoy it,” Riegg says. Netflix is optimistic that over the course of the three weeks, the series will build by word-of-mouth, but they also believe the series stands on its own and can be binged long after the winner is announced, which is a stark contrast to the broadcast versions of competition shows, which are spoiled once the winner is announced. “We felt so good about this series as a whole that we wanted to turn it into a true event, and the hope is that we’ll create this buzz around the event over those three weeks.” ![]() But we’re striking a balance between a weekly cadence that you see on linear and this all-at-once pattern that people are familiar to on Netflix,” says Brandon Riegg, Netflix’s VP of nonfiction series and comedy specials. It is very much an experiment of rolling it out over three weeks, which is a little bit of a nod to the way that consumers are used to viewing these shows. Each week, a new set of episodes will be released, which are staggered into three parts: the auditions, the battles and music videos, and finally, the big spectacular stage shows. Rather than dropping the entire season in Netflix’s typical binge fashion, “Rhythm + Flow” will roll out over three weeks.
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